The best ad ideas
IBM’s television spots
Avis’ “We Try Harder”
MasterCard’s “Priceless” campaign
The worst ad ideas
Least Impressive
Most Preposterous
Least Convincing
Most Predictable (direct mail)
Most Over-Used Line
General
Making long copy seem short
Ready, fire, aim: Why some ads miss their mark
Another blog you might find interesting:
TR Design